It is one thing for me to choose fabulous shoes at the expense of my own comfort – blisters, bunions, bad back - I can’t ask for sympathy as it is totally self-inflicted. However, it’s quite another thing altogether for me to accept that someone half way across the world (and in some cases just a few miles across London) is suffering a far worse fate than sore feet, just so I can bag a bargain.
I am on a mission to communicate the ethical issues in the fashion industry in a stylish and creative way (no porridge coloured hemp in my wardrobe).
I haven’t always thought this way. Up until five years ago I was oblivious to the social and environmental issues in the fashion industry. As a reformed shopaholic I understand the challenges each of us faces around changing our behaviour; the strong emotional connection to clothing and shopping should not be underestimated. As a teenager buying new cheap clothes was a hobby and memories of feeling depressed on or after ‘unsuccessful’ shopping trips are strong almost 20 years later.
I would now rather nurture clothes than buy new but I am aware that suggesting someone stop buying clothes may have them running for the hills, or burying their head in the sand. Plus, I do still love shopping - I have a real weakness for vintage and an inability to pass a charity shop without going in.
Having kicked my fast fashion habit and found a new career through encouraging others to reassess their own consumption, I feel I know a little bit about what it takes to make the change.
So it was in this spirit that some eighteen months ago I conceived and began to develop a new website to connect, promote, facilitate, support, share and catalyse the transition from fast fashion to slow style. I am now hugely proud to launch The Good Wardrobe, an antidote to the ‘sustainable fashion is expensive and anyway it takes too long to find’ thinking. Join in and find out that’s just not true anymore.
Thanks to Earl Grey and Rose sewing cafe for letting me use their space for the photos.
Founder and Director of The Good Wardrobe. Lover of charity shops and mending stuff. New to Bristol. Follow on Twitter
The good stuff
The bad stuff uncovered
Hint and tips
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© The Good Wardrobe 2012
Well, there is the saying "No
Well, there is the saying "No pain, no gain" thus it is understandable how far the lengths people would go to in order to stay in style. I am an ardent lover of anything and everything vintage too from apparels to appliances to furniture pieces. I can totally relate to you not being able to pass a charity shop when you walk past one. The calling is just too strong, isn't it? Even the tiniest piece of antique silver can keep me busy all day long.
Hasbeens
I love Hasbeens, and wanted to direct you to the company Lotta From Stockholm. Have you heard of them? They sell similar items at about 1/3 the price. They are based in London, and source their materials and manufacturers in the EU. It's my understanding that they are a company to support and believe in! I purchased a pair of sandals last summer and can hardly wait for warm weather to wear them again.
I love yous shoes.It look
I love yous shoes.It look awesome.It looks great on you..
horse t shirt